Posts tagged as:

crm

List Building for Entrepreneurs and Realtors

by Tara Jacobsen on April 21, 2009

Everyone talks about the need to build a list if you are going to do any marketing, whether via the internet or by direct mail. Everyone says that you should add to that list on a daily basis. Well, as annoying as they are, I agree with everyone! Having a list, mostly targeted to your [...]

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CRM – What is it and how can it help your small business marketing?

by Tara Jacobsen on December 20, 2008

CRM for Small Businesses sounds very ominous. It could mean almost anything! What it actually is is Customer Relationship Management. According to Wikipedia’s definition of CRM, it is “a term applied to processes implemented by a company to handle its contact with its customers”. WOW does that sound dry and not fun! What it means [...]

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What is a Small Business Database?

by Tara Jacobsen on November 17, 2008

So I talk a lot about how to use your small business database. Many small business owners do not know exactly what a database is. It can be as broad as a full-blown contact management system to a Excel spreadsheet with names and emails. I am going to review the good and bads of different [...]

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